Sales & key account management – strategies for effective sales growth
OPP has a unique view and unrivalled experience of the UK and European publishing market encompassing the trade, wholesale, library, academic and professional end-user communities. This position has enabled OPP to work closely with its clients to support sales efforts through effective management in the UK and Europe.
Key Account Management - we offer key UK book trade sales representation and account management, including:
· Amazon – we manage Amazon Advantage accounts for our clients
· All other online book retailers
· Bertram Group
· Library suppliers
· Academic, professional and general retailers
· Other specialists
European book trade representation - we work closely with a European sales agency and formulate sales strategy and goal setting through to handling the production of sales kits, briefing its team, holding regular sales conferences, and reporting regularly to stakeholders.